Common marketing terms

Customer Relationship Management (CRM)
Consistent management of contacts and customer interactions.
This term is often used as if it refers exclusively to the use of IT, but in fact IT should be considered as a CRM intermediary.
Implementing a successful CRM strategy
Customer rentals
By continuing to meet the needs of existing customers, usually ensuring their satisfaction with recent purchases and innovating products to meet their changing needs.
Customer satisfaction
Providing goods or services that meet the customer's expectations of quality and service in relation to the price paid.
CIM Topic Guide (for participants only):
Understanding customer satisfaction
Customer Service Program
A strategy to provide customers with a positive shopping experience in order to increase customer loyalty, increase cross-sales, and promote word-of-mouth advertising.

The client wants (luxury)
A need that is satisfied by your own choice, for example, you need a new handbag, but you want to buy a Gucci handbag.
Cyberstalks marketing
Hidden attempts to use the Internet to enhance brand image, make websites seem more popular than they are, or to manipulate search engine listings.

DINKY
There are no children with double income yet - a demographic group.
DAGMAR
Defining advertising goals for a measurable advertising response is a model for planning advertising so that its success can be quantified.
Data cleanup
Correction or deletion of old, corrupted or inaccurate data.
Merging data
Combining information from different sources to obtain better quality information for the end user.
Data Collection
Uses powerful data analysis software to identify patterns or relationships in this data.
Data processing
Receiving, recording, and storing information that can then be extracted, used, distributed, or erased. The term is commonly used in connection with computer systems, and today is often used synonymously with "information technology."
Data Protection Law
A law that places the responsibility on organizations to protect the confidentiality of personal data. Up-to-date information can be found on the website of the Office of the Information Commissioner. Slot enthusiasts and casino connoisseurs will be delighted by the richness of the welcome package. This comprehensive offer, accessible through a 1xbet promo code pakistan providing €1950 and 150 free spins, is thoughtfully allocated across your first four deposits. The free spins are carefully assigned to popular and engaging slot titles, enhancing your winning opportunities. Beyond the spins, the bonus funds can be used across a vast casino library, including live dealer games, table classics, and video slots from top software providers.